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Personally, yeah, I’ve seen that too. “Fixed” indexing on paper but traffic tanks anyway usually means Google just reprocessed a bunch of URLs and shuffled the deck. Had one site do that after a crawl/indexing cleanup and it looked great in GSC for like 3 days, then impressions dropped hard. Not saying it’s always the cause, but faster crawling doesn’t mean better rankings at all. Sometimes it’s just Google finally getting around to evaluating the weaker pages too.
Yeah, I’m seeing the same crap on a couple sites. If impressions are holding and clicks are getting crushed, I’d still look at the SERP itself before touching more meta. Google’s been shoving in more junk, and mobile’s usually where it gets ugly first. Could be your niche, sure, but I doubt it’s *just* that. Could be wrong though.
Honestly, Yeah, I’d still look at Google first. If it was a plugin issue, you usually get something uglier than “fine for months, then suddenly buried.” More like broken canonicals, weird noindex, pages vanishing, that kind of obvious nonsense. Cheap hosting can absolutely make crawl/render stuff flaky, but it’s usually not that clean a drop. I’d check: – GSC impressions vs clicks – whether it’s sitewide or just a chunk of URLs – if the pages are still indexed but just losing position – title/snippet changes after the update Also worth glancing at the cache plugin to make sure it isn’t serving stale garbage or messing with mobile/desktop output. Seen that happen more than once. But yeah, “just improve content” is the usual lazy reply when nobody actually knows what changed. Just my experience.