Reply To: Weird ranking drops on WordPress sites

[meloncrash]

Sure. Yeah, I’d still be poking at the WP side before blaming another glorious “update.” That bounce-back-then-drop-again pattern usually smells like something inconsistent, not a clean sitewide hit. Could be plugin crap, could be cache serving slightly different output, could be some weird server/header thing. Google loves punishing stuff that isn’t stable, becuase apparently that’s more fun than just ranking pages normally. If raw source is changing at all between requests, I’d stop looking at Search Console for a minute and chase that. If it’s identical every time, then fine, maybe it’s just Google being moody again.