Reply To: Traffic dropped again, shocking absolutely nobody

[axelrowan]

In most cases, yeah, I’m seeing it too. Not even in a dramatic “everything fell off a cliff” way, just that annoying crawl/index wobble where one day it’s fine and the next day Google acts like the pages were never there. What’s been bugging me is the pattern keeps changing site to site. One property gets hit in Discover-ish traffic, another one loses normal search clicks but impressions stay weirdly stable, and another just gets that half-dead indexing behavior where pages are crawled but not really *used*. That’s the part that makes me think it’s not just “content quality” in the dumb blog-post sense people love to repeat. I’m not ready to pin it on one update either, but the timing’s ugly enough that I’m not buying pure coincidence. Search Console’s been basically useless for reading the room lately.