Reply To: Weird ranking drops on WordPress sites

[Den]

Personally, Yeah, I’d still keep it on the WP side first. “Fine in Search Console but traffic drops” is exactly the sort of annoying half-broken crap that usually isn’t a clean Google issue. If the same kind of pages are wobbling and the setup’s similar, I’d be looking at something in the output changing, even if it’s subtle. The part that’d bug me is the bounce back for a couple days. That usually means it’s not completely dead, just inconsistent. And inconsistent pages are a pain because they can look normal when you check them once and still be serving junk at other times. I’d probably do one more pass on the raw source, not just the rendered page. If you’ve already done that and it’s identical, then yeah, it gets murkier. But I wouldn’t put this on “Google being Google” yet. That gets said way too fast around here. That’s how I look at it.