Reply To: Traffic dropped hard after last update

Honestly, fair enough. Yeah, I’m seeing the same kind of nonsense. Not even in a “site-wide got hit” way, just random URLs getting smacked while others on the same cluster keep breathing. Honestly the uneven part is what makes it so annoying. If the whole thing tanked, at least you’d have something obvious to chase. This Google roulette stuff is just… whatever they decide that week. I’d be looking at the pages that held up and asking what they’ve got that the dead ones don’t. Sometimes it’s stupid stuff like one has a slightly stronger internal path, better matching title, or just got less “merchant-y” after the update. But yeah, could also just be Google being Google and reweighting intent for no good reason. I wouldn’t waste too much time thinking it’s a plugin/hosting issue if only some pages got clipped. That usually turns out to be a dead end.