Hey guys,

Been noticing some odd CTR movement on a couple of my affiliate sites over the last week. Rankings are mostly holding, but clicks are bouncing around way more than usual. One page that sat around position 4-5 for months is still there, but CTR dropped hard after the update.

I’ve been testing a few things:
– rewriting titles to be more direct
– adding price / year modifiers
– tightening meta descriptions around intent
– swapping a couple of AI-written intros for more human edits

So far, the biggest lift came from changing the title, not the content. Pretty small sample, but it’s making me think Google is changing how it’s displaying stuff in the SERPs again.

Also seeing mixed results with AI content. Some pages are fine if they’re heavily edited and paired with decent internal links. Others just sit there and do nothing. Nothing fancy, just my experience.

Curious if anyone else is seeing:
1. ranking stable but CTR down
2. affiliate pages taking a hit more than informational pages
3. title tag tweaks actually helping lately

Would be good to compare notes. I’m trying to keep this stuff practical and not overthink it.