I’ve been testing AI-assisted internal linking on a few niche sites over the last couple of months, and I’m seeing mixed results so far.

For context, I’m not talking about the basic “add related posts” widget or a plugin that just matches exact keywords. I mean a workflow where AI helps identify link opportunities across existing content, then I manually review the suggestions before pushing anything live. The idea is to improve crawl paths, distribute authority better, and hopefully lift a few pages that were sitting just below page 1.

What I’ve noticed:

– On smaller sites, the gains are often too noisy to call confidently.
– On larger content clusters, there does seem to be a more noticeable improvement in indexation and secondary keyword movement.
– A lot depends on whether the internal links are actually contextually useful, not just technically present.
– Over-optimizing anchor text still feels risky, especially when AI gets too repetitive.

One thing I’m skeptical about is the common claim that “more internal links = better rankings.” In practice, I’ve seen pages get diluted when the site architecture is messy or when too many near-duplicate links are added without a clear hierarchy.

My current setup is roughly:

1. Export URLs/content into a spreadsheet
2. Use AI to suggest relevant source-to-target links
3. Filter out anything that feels forced or overly commercial
4. Prioritize money pages and supporting informational pages
5. Add links manually in WordPress and track movement over 3–6 weeks

It’s not a fully automated system, but I’m not convinced full automation is a good idea here anyway.

Curious if anyone else has tested this at a meaningful scale.

A few questions I’d like to hear opinions on:
– Are you seeing better results from AI-assisted internal linking, or is it mostly a time-saver?
– Do you prefer sitewide linking logic or manual contextual placement?
– How aggressive are you with exact-match anchors before it starts feeling spammy?
– Has anyone tied internal linking changes to noticeable improvements in GEO-style visibility or AI answer inclusion?

Would be good to compare notes, especially from people working on affiliate or programmatic sites where internal linking can get messy fast.