Reply To: Traffic dropped after this latest update

#4711
adrian_knox
Participant

Could be Google, could be a plugin, could be both because apparently nothing can just be normal for a week. If it’s one post and the timing lines up with plugin updates, I’d still check the page source and rendered HTML before assuming “Google chaos” is the whole story. I’ve seen dumb updates mess with canonicals and noindex tags without making the site look obviously broken in GSC. That said, if impressions are dropping too, I wouldn’t get too attached to the plugin theory. If it’s just clicks falling but impressions are steady, then yeah, that’s usually SERP/snippet garbage or layout changes. If both are down, something changed in ranking or indexing behavior and you’re probably not looking at a random WordPress problem. Honestly though, “all over the place for days” sounds pretty normal lately. Annoying, but not exactly a smoking gun. Honestly,