Yeah, I’d check site-side stuff before calling it an update. If GSC is mostly steady and it’s just a bunch of pages that stopped budging, that usually smells like something got nudged on your end — internal links, canonicals, template changes, thin content getting devalued, that kind of boring nonsense. Google’s good at making it look like a massive event when it’s really just one weak section dragging things down. I’d look at: – whether impressions dropped or it’s mostly clicks/positions – if the same page type got hit – any recent CMS/theme/plugin changes – internal links to those pages – whether the titles/snippets got worse in SERPs If it’s all over the place and the timing lines up with a known update window, sure, maybe Google’s doing its usual thing. Honestly, But I wouldn’t start there. Too many people do that and miss the obvious stuff.
ToolDecision
Tools, compared and explained
ToolDecision
Tools, compared and explained